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About Me

Hello, I'm a UX/UI designer with an architectural background who values clarity, structure, and attention to detail.

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I create intuitive, accessible digital experiences by transforming complex systems into streamlined, user-centric solutions. My process includes research, information architecture, wireframing, prototyping, and a high-fidelity UI balancing strategy with visual precision. From discovery to launch, I have guided projects to ensure that design decisions are in line with user needs and business objectives.

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I'm an expert in Figma and Adobe Creative Suite, with hands-on experience developing for platforms such as Wix Studio, WordPress (Divi), Shopify, and Webflow. I also use AI tools strategically, with strong prompt-writing skills and AI literacy, to speed up workflows, prototype faster, and support research and creative problem-solving.

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Outside of work, I enjoy photography, sketching, and narrative-driven games like Life is Strange and Ghost of Yotei. I’m fluent in English and Spanish.

Experience 💼

Freelance UX Designer

Sep 2022 –Present

  • Led end-to-end UX strategy and implementation for architecture firms, nonprofits, and e-commerce brands.

  • Designed and launched SEMAC Design Group’s responsive website, conducting user interviews and competitive analysis to define IA and user flows, resulting in a 50% increase in engagement and 35% increase in inbound inquiries.

  • Redesigned Envision Health Access Initiative’s website, improving accessibility compliance and restructuring health resources, increasing content interaction by 40%.

  • Conducted usability testing sessions and synthesized research insights into actionable design iterations.

  • Developed low-fidelity and high-fidelity wireframes, interactive prototypes, and developer-ready documentation.

  • Leveraged AI-assisted design tools to accelerate research synthesis, UX writing, and documentation workflows.

Web Designer, CBH

Philadelphia, PA

Feb 2024 - June2025

  • Led a full-scale website redesign serving 200K+ members, improving navigation clarity and increasing site traffic by 70% within one month.

  • Re-architected information hierarchy and content structure, reducing bounce rate by an estimated 25%.

  • Built and maintained a scalable design system and reusable component library to ensure cross-platform consistency.

  • Designed responsive wireframes and high-fidelity prototypes in Figma and implemented production-ready layouts in WordPress.

  • Managed 40+ stakeholder ticket requests, translating business requirements into user-centered, technically feasible solutions.

  • Collaborated with Government Affairs to design annual expenditure reports and executive presentations for leadership review.

  • Produced marketing collateral and digital assets that supported member engagement initiatives.

UI/UX Designer Intern, Serv2U

Waterloo, Canada.

Mar 2023 – Feb 2024

  • Designed scalable UI components and contributed to a centralized design system used across product features.

  • Conducted usability testing to identify friction points, improving task completion rates by 20%.

  • Collaborated with product managers and developers in Agile sprints, reducing revision cycles by 15%.

UI/UX Design Intern, Aeyesafe

Seattle, WA. 

Oct 2022 - Mar 2023

  • Designed wireframes and interactive prototypes to validate product concepts prior to development.

  • Partnered with product and engineering teams to resolve UX conflicts, contributing to a 20% improvement in sprint efficiency.

  • Authored UX documentation and user stories to support feature implementation.

Projects 👀

Semac Design group

Nov2024 -Jan 2025

  • Partnered with stakeholders to define project goals and translate their vision into a user-centered website design.

  • Conducted research through surveys and interviews, leading to data-driven design decisions.

  • Developed wireframes and iterated on designs, incorporating feedback to refine the user experience.

  • Launched the site on Wix, enhancing usability and resulting in a 50% increase in engagement

Envision Health Access Initiative.

Dec 2022-May 2023

  • Led website redesign efforts in collaboration with cross-functional teams.

  • Managed prototypes, design requirements, and wireframes using Figma and Zeplin.

  • Conducted user research to shape product strategy and communicated design concepts through low- and high-fidelity prototypes.

Shu’s Flower Shop.

Nov 2022-Nov 2022

  • Conducted user research to inform the development of personas, user flows, and low- and high-fidelity wireframes for Shu's Flower shop's responsive website.

  • Enhanced customer experience with custom flower arrangements and a wider product selection, boosting user engagement and satisfaction.

  • Developed and maintained a design system to ensure consistency and scalability across multiple platforms and devices.

Skills 🎨 

UX Design:  User Research, Affinity Mapping, Empathy Mapping, Personas, Card Sorting, Information Architecture, Wireframing, Prototyping, Usability Testing, Design Sprints, Illustration, Sketching, Typography, AI literacy.

Tools:  Microsoft 360, ChatGPT integrations, Figma suite, Photoshop, Illustrator, InDesign, WordPress, Wix, Divi Builder, Webflow, Framer, Shopify, HTML, CSS.

Soft Skills:  Administrative, Detail-Oriented, Organization, Strong Communication, Customer Service, Scheduling, Problem Solving, Stakeholder Engagement, Agile Methodologies.

Languages: English, Spanish.

Education 🤓

At Google on Coursera

Google Prompting Essentials Certificate

At Microsoft Excel course on Coursera

Microsoft Excel Course Certificate

At Google UX Design by Google on Coursera

Google UX Design Certificate

CUNY, New York City College of Technology

BTech in Architectural Technology

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